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Keeping up with current trends in marketing matters. Here are some low cost and free resources for continuous education.

Google Digitial Garage provides the skills we need in today’s digital world. Classes range free e-learning and certification programs like “Fundamentals in Digital Marketing” that we can complete at our pace. Upcoming classes include “Writing for Social Media” and “Get Started with Live Streaming”. I finished the Fundamentals of Digital Marketing this morning in about three hours, including the final exam. It was harder than I anticipated!

Apple has selected LearnQuest as its Authorized Global Training Provider to deliver individual, enterprise, and technical training to support today’s leading creative, business, and IT professionals who need to stay current on various Apple products. Curriculum paths include App Development, Apple Webinar, Creative, End User, macOS, Productivity, and Train the Trainer Events.

This past summer, Microsoft launched its’ own initiative to help 25 million people worldwide acquire the digital skills needed in a COVID-19 economy with a wide variety of certification programs available. Programs include Developer, Administrator, Solutions Architect, Data Engineer, Data Scientist, AL Engineer, DevOps Engineer, Security Engineer, and Functional Consultant.

Twitter Flight School helps us master advertising on the Twitter Platform. Courses are broken out by job function, including Digital & Social, Strategy & Planning, Video & Linear TV, Creative, Advertising on Twitter, Introduction to Twitter Ad Manager, and Managing Creatives.

The HubSpot Academy certification programs show the world you mean business! A wide array of programs are offered, including Social Media Marketing, Email Marketing, Platform Consulting, HubSpot CMS for Marketers, and Sales Enablement, to name a few!

The MailChimp Academy offers certifications in MailChimp Foundations, Email Marketing, and Email Automation and courses like MailChimp APIs for non Technical Marketers, MailChimp Website Builder, and Integrations.

Mailchimp is an all-in-one marketing platform that helps you manage and talk to your clients, customers, and other interested parties. Their marketing approach focuses on healthy contact management practices, beautifully designed campaigns, and powerful data analysis.

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